PRIVATE, SECURE, AND FREE. NO STRINGS, NO OBLIGATION, NO CC.
Fast-Track Your Power to Persuade in Presentations, Leadership, Marketing, and Sales
How to Add Actionable Persuasive Power to All Your Business Communications
MORE AND FASTER
✔ CLICKS ✔ CUSTOMERS ✔ CLOSES ✔ AGREEMENTS
✔ FUNDING ✔ SUPPORT ✔ SALES
ROOTED IN NEUROSCIENCE | FAST • PRACTICAL • PROVEN
Video courseware, templates & tools PLUS new AI software makes it easy to captivate and close.
SELF-SERVE | SELF-PACED | OPTIONAL COACHING
FREE TRIAL MEMBERSHIP SIGNUP FORM
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Course Modules
MOD 1: THE POWER
The real power of persuasion lies in the nature of belief. Learn what it is, how it works, and how to provoke belief in others.
MOD 2: THE BREAKTHROUGH
To leverage the power of belief and the emotional brain we must shift our own mindset from seller to influencer. Here's how.
MOD 3: TRIGGERS PART I
Information about our offers can either prompt indifference or ignite desire. These four triggers make the difference.
MOD 4: TRIGGERS PART II
When trigger science works like magic it's often due to one or more of these three triggers. Define & deploy for each customer.
MOD 5: SCENARIOS
Once you know what triggers are and how they work, you can find them everywhere. Here we review 4 different trigger-laden scenarios.
MOD 6: PREP & DEPLOY
Knowing is not the same as doing. We need to map triggers to our own scenarios in order to make them work for us.
You'll be prompted at intervals throughout the course to build your own trigger activation archive using the Trigger Activator. Result: Hit the ground running to close more deals faster.
Downloads Bundle
TOOLS & TEMPLATES TO PUT PERSUASIVE POWER AT YOUR FINGERTIPS
Message Makers
Like Mad-Libs for tweaking messages with trigger elements to easily script solutions.
Presentation Timeline
See how the triggers align with your presentation timeline with detailed guidelines.
Original Edition Audio Book
Add the original book audio to your playlist for a deeper dive, and to review and reinforce.
The Trigger Activator
The core functionality of the 7 Triggers system, where key persuasive points are organized.
Messaging Matrix
Guided layout of trigger-activated key messages across customer segments.
2nd Edition Preview eBook
The entire original book plus a 4-chapter supplemental based on a decade of training.
Business Leaders on 7 Triggers Training
“What I love about the 7 Triggers is that it does a great job of turning complex concepts into easy-to-understand messages.”
“I love it. It's a framework to hit consciously on as many triggers as you can, rather than just hoping to hit them by the seat of your pants.”
"Client relationships can take a long time to cultivate. This can help accelerate that process and make them a lot more successful."
IT'S SCIENCE. BUT IT WORKS LIKE MAGIC.
It's time to put more yes in your life!
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