Jim is far too modest to call himself a selling star but that's exactly what he is. One of the top producers in pharmaceuticals for over 35 years, his most recent account portfolio totals over $10 billion in annual sales. Winner of 16 Top Sales awards, multiple product launch sales awards, multiple Account Manager of the Year awards, and multiple President’s awards for project work above-and-beyond his role requirements, Jim has been a rep, trainer, DM, RM, and has 20 years of account management experience. He has hired and developed over 150 professionals, and mentors dozens of high performers. Jim has been a huge proponent of the 7 Triggers methodology for years, and is delighted to be making his insights and experience available in virtual fashion to a new generation of persuaders.

Mary has been is sales and sales leadership for her entire career, helping produce new levels of revenue and success for companies such as Pfizer and Amgen. Her books of business have run into the hundreds of millions, and she has hired, managed, and developed dozens of sales professionals. Those Mary has mentored and coached use words like "phenomenal" and "inspiring" to describe her approach to skill building and performance development. Most recently Mary was National Sales Director for the ultra orphan drug company, Raptor, where she built and developed (with the help of 7 Triggers!) an entire sales organization that helped achieve a valuation and sale of over $800 million.

An early and ongoing innovator in persuasive customer engagement, Russell co-founded one of the world’s first digital marketing agencies at the dawn of internet media. Featured on CNN, the New York Times, and the cover of PC Magazine, the firm was one of the first to bring major motion picture publicity and content online. As brand strategy lead for IBM Global Business Services, Russell developed customer experience solutions for clients including Samsonite, Key Bank, Dow Jones, and Newell-Rubbermaid. He built brand and digital design practices for several New York area agencies, where his clients included Samsung, Ricoh, Verizon, Toshiba, St. Martin’s Press, and Donna Karan.

Dan is an entrepreneur, investor, marketing strategist, and serial killer copywriter with clients in a wide variety of industries. In addition to helming his own company marketing luxury home and vacation properties, Dan is co-founder and Vice President of Peak Marketing Service, an SEM lead capture innovator combining the economy of automation with proprietary Buyer Intent Targeting to deliver over 400,000 highly qualified prospects annually to thousands of suppliers in over 200 business categories. Peak Marketing is a 2020 Better Business Bureau Torch Award winner.